We Stay on the Ground (Vi håller oss på jorden) is a Swedish organisation founded in 2018 by Maja Rosén and Lotta Hammar. We have previously run the campaigns Flight Free 2019 and Flight Free 2020, and are now part of the growing global flight free-movement. We have recently launched the international campaign Flight Free 2021 in which we encourage people from all over the world to pledge to be flight free next year in order to reduce emissions, change the norm and lay the foundations for a powerful climate policy. Visit www.flightfree.world for more information.
Contact and Press
Are you making a feature about aviation and climate, why more and more people choose to stay ground, or about what a flight-free lifestyle can be like? Are you curious about our international campaign Flight Free 2021? Please contact Maja Rosén:
The organisation has appeared in several TV and radio shows as well as in newspapers and magazines, please read more here.
We need to halve global emissions in the coming decade. If we are to succeed in carrying out the immediate and fundamental change required, we must all contribute. Our starting point is that people care and that most people would be prepared to fight for the climate if they realised the severity of the situation and the importance of their own actions. Refraining from flying is one of the most important things we as individuals can do for the climate. It is a very effective way to quickly reduce our emissions, and an even bigger effect lies in how this decision impacts those around us. We humans are strongly influenced by each other’s behaviour. As more people show that we are prepared to do what it takes to solve the climate crisis, more will follow. Together we can reduce emissions, change the norm and lay the foundations for a strong climate policy.